WHAT’S BEING CLAIMED:
- Once more, Lora DiCarlo’s Osé massager will make its appearance in the 2020 CES show after the company and the product were barred from attending last year’s convention.
- Besides the Osé, two other robotic massagers called Onda and Baci will debut under the health and wellness classification.
- Last year, the Consumer Technology Association withdrew Lora DiCarlo’s innovation award claiming the product was obscene and did not do the CTA image any good.
One year after sex tech startup Lora DiCarlo and its personal massager lost an award and banned from the annual trade show CES — formerly an acronym for Consumer Electronics Show and organized by the Consumer Technology Association (CTA) — the sexual wellness company is back this year.
The company is set to launch two new sexual health products after successfully lobbying for its previously banned product, thus restoring its award in the process. In 2019, Lora DiCarlo was given the innovation award under the drones and robotics section for its first massager, the Osé, which was designed to produce a blended orgasm.
Later, the CTA revoked the award and kicked the company out of the show. At the time, they claimed the product was disqualified for being “immoral, obscene, indecent, profane or not in keeping with CTA’s image.” Months later, the CTA justified the disqualification saying the product did not qualify in the robotics and drones category.
Regardless, Lora DiCarlo lost the award. The company, backed by a vocal group of people, then went on to publicly criticize the tech industry’s lack of understanding and support in sexual health technology. These actions eventually prompted the CTA to not only reinstate the award but also agreed to allow sex tech companies to attend the CES show and introduce their products in the health and wellness section.
Besides the Osé, Lora DiCarlo announced that it will launch its second and third robotic massagers — the Onda and Baci — this March. All 3 products employ micro-robotics technology to mimic human touch by stimulating the G-spot and clitoris. Both massagers have already won CES innovation awards.
The Osé is designed to replicate a “come hither” motion to stimulate the G-spot at the same time a sucking mechanism for clitoral stimulation. The device which can be bent to fit a person’s pelvic angle comes with buttons that are used to adjust the speed as well as the length of the strokes. A motor that flutters air in and out can also be adjusted for intensity to engage the clitoris.
The Onda and Baci massagers are basically the Osé broken up into two devices. The Onda is also called a ‘robotic g-spot massager’ while the Baci is a ‘robotic clitoral stimulator’. So much has happened in just one year. Lora DiCarlo will now be among the sex tech exhibitors at this year’s CES show. Meanwhile, the company just announced that roughly 10,000 Osé units had already been sold during its pre-sale, where shipping is expected to begin later this month.
Source: The Verge