WHAT’S BEING CLAIMED:
- After news of Bruce Springsteen’s recent drunken driving arrest became public, his Super Bowl ad was taken out from Jeep’s YouTube channel and official Instagram account.
- Springsteen was cited for driving while intoxicated and reckless driving, among others, during his Nov. 14 arrest at New Jersey’s Gateway National Recreation Area.
- The lengthy commercial titled “The Middle” aired on Sunday called for unity and hope amid the pain and suffering from partisan strife.
A two-minute Jeep commercial aired during the Super Bowl 55 on Sunday featuring Bruce Springsteen had been removed from the company’s social media accounts including YouTube and Instagram after news of the rock star’s drunken driving arrest in November surfaced on Wednesday on TMZ.
Entitled “The Middle” the elaborate Jeep ad called for Americans to come together and unite amid the partisan strife and pain brought about by the pandemic.
A statement from the National Park Service revealed that charges during Springsteen’s arrest on Nov. 14 at the Gateway National Recreation Area in New Jersey, included driving while intoxicated, reckless driving and consuming alcohol in a closed area. The statement also described Springsteen as “calm and cooperative” all throughout the process.
While it hasn’t been confirmed yet, a source told the Asbury Park Press that the singer’s blood alcohol content was .02, a quarter of New Jersey’s limit.
No court date has yet been scheduled for Springsteen’s appearance in New Jersey’s so-called “enclave court”, according to the New York Daily News.
“It would be inappropriate for us to comment on the details of a matter we have only read about and we cannot substantiate,” Jeep told Variety via a statement. “But it’s also right that we pause our Big Game commercial until the actual facts can be established. Its message of community and unity is as relevant as ever. As is the message that drinking and driving can never be condoned.”
Although the lengthy ad ranked 12th in USA TODAY’s annual Super Bowl Ad Meter ratings, it had been pulled out from its collection of Super Bowl commercials.
So far, Springsteen’s reps have not yet given their comments on the matter. It was not immediately clear why Springsteen’s arrest only became known today.
Meanwhile, Springsteen released his 20th studio album, on Oct. 23 with the E Street Band. The “Letter to You,” album came with a documentary titled “Bruce Springsteen’s Letter to You,” which was directed by Thom Zimny.
Source: Yahoo Entertainment