- McDonald’s is teaming up with the Biden administration to promote its pro-vaccine campaign.
- The fast-food giant’s cups will feature pro-vaccination messages.
- Later this month, McDonald’s billboard in Times Square will also debut information about COVID-19 vaccines.
McDonald’s is promoting getting a vaccine against COVID-19.
The fast-food giant announced on Tuesday that it’s collaborating with the government to promote vaccination against COVID-19.
Starting July, McCafé cups will have pro-vaccine stickers to directing customers to vaccines.gov. According to a statement by McDonald’s, their goal is to lead customers to the site so “they can learn more about how they can protect themselves and the people they love from COVID-19, as well as where to find vaccine appointments near them.”
The cups and McDelivery seal stickers will also get a new packaging to feature the Department of Health and Human Services’s (HHS) “We Can Do This” public education campaign.
HHS Secretary Xavier Becerra said about the partnership: “Thanks to McDonald’s, people will now be able to get trusted information about vaccines when they grab a cup of coffee or order a meal. This effort will help more people make informed decisions about their health and learn about steps they can take to protect themselves and their communities. “
Genna Gent, McDonald’s USA vice president for global public policy and government relations said the fast-food giant is excited to be doing their part for their customers by providing them with basic information that can help ensure their safety.
“We’re proud to enter this partnership to provide trusted, independently verified information about COVID-19 vaccines to our customers in the nearly 14,000 communities we serve,” Gent said.
In addition to the new packaging to promote vaccination against COVID-19, McDonald’s will also launch COVID-19 vaccine information “from trusted third parties” on its New York Times Square billboard starting later this month.
Source: The Hill